Old spice advert analysis print reference this published: 23rd march, 2015 last edited: the text selected is clearly a commercial advertisement: a tele-communication advert sexy man at our beck and call however, most of us will never have that so 'old spice' is offering a cheaper alternative - allows your man to at least smell like. In the first commercial, titled “the man your man could smell like,” old spice effectively persuades the viewer that they, or their “man,” will smell, and therefore be, the perfect man through clever use of character, narration and set design. Creative project close textual analysis of old spice: the man your man could smell like this commercial first aired right before the 2010 superbowl, and ended up going viral in fact, it became so popular that it ended up gaining more youtube views than the video of obama's 2008 election speech within the first 24 hours of their postings.
Old spice ad analysis intended audience: in watching this ad it is obvious to me that the intended audience for this ad is of course women, but mainly targeted at ones aged from their 30’s to 40’s. The line of old spice deodorant and personal hygiene commercials never cease to provide a bundle of humor intertwined with even more comical wittiness they attempt to lure you in to their thinking by trying to appeal to your personal desires and wishes. James reed rhetorical analysis english 101 due: 09/20/12 rhetorical analysis “old spice commercial” smell is one of the strongest of the five senses it also is a key factor that plays huge role in a man’s overall attraction - old spice introduction if a guy smells good, he is almost instantly a more attractive man.
For example, sales of old spice body wash, which were already on the rise, rose sharply–by 55 percent–over the three months following the first aired tv commercial, then soared by 107 percent (a statistic that included me, because i bought my first stick of old spice during that time) around the time the response videos began showing, but some seem to question whether the uptick might have been due to a two-for-one coupon promotion rather than a well-integrated social media campaign. Old spice ad analysis intended audience: in watching this ad it is obvious to me that the intended audience for this ad is of course women, but mainly targeted at ones aged from their 30’s to 40’s when you first think about it it seems to be a peculiar way to advertise a men’s body wash but really it’s very clever.
According to businessdictionarycom, advertising is, “the activity or profession of producing information for promoting the sale of commercial products or services” old spice is a prominent american brand of male hygienic products the first old spice product was intended for women, introduced in 1937 old spice for men followed in 1938. In 1990, the p&g (procter and gamble) purchased the old spice brand from the shultun company p&g had strategically repositioned the brand following the current demands of the consumers and focused on the younger male target market especially in the 18-24 years old age following is the swot analysis of old spice to.
An in-depth analysis of the old spice campaigns suggest that the brand is still riding on 'the man your man could smell like,' the most popular commercial (by. Following is the swot analysis of old spice to determine the company’s strategic standpoint and the potential risk in the future related to the products strengths • a very renowned and successful brand in the global market. Most of us have probably seen the old spice commercials with the confident and fast-talking isaiah mustafa, aka “the old spice man” these commercials first began in early 2010 and have since become an entire series of some of the most popular commercials on television and the internet.